QuestResearch Group is an independent marketing research and consulting firm helping businesses make thoughtful decisions to promote the success of their brands. Drawing on our expertise in marketing research, brand building and communications, we personalize solutions to meet your unique needs. We offer a range of research and consulting services aimed at helping businesses evaluate and improve their brand marketing and communications.

We have experience helping small to large businesses better understand the LOHAS market, and how to successfully position and build their brand in this rapidly emerging marketplace.

Market Insight research helps you better understand the markets in which you do business. Research might focus on consumer trends and preferences, demographic shifts in the marketplace, or segmentation analysis to identify key consumer profiles.

Brand Insight research is designed to inform all phases of your brand development effort--from positioning and concept testing, to product testing and packaging design, to evaluating your marketing communications.

Audience Insight research gives you a close-up understanding of your audience or customer base.

Customer research panels can allow you to stay in close contact with your customers. They provide an easy and convenient way to gain fast, credible insight on your customers. Customer panels can be used to conduct many types of research, including ...

  • Customer insight research to identify the demographic make-up, needs, preferences and expectations of your customer base


  • Concept tests, product testing and packaging research to help you successfully bring your products to market


  • Customer satisfaction analysis to understand how well you are meeting the needs of your customers and what you can do to improve ROI